Popular and hard-to-please PC Magazine reviewed Infusionsoft and they were thoroughly impressed with the software’s performance and value it provides small business users.

Infusionsoft has a simple but formidable goal: to become the QuickBooks of marketing.

The company has recognized that small businesses are leaving money on the table every day because of lack of follow-up. They’re doing what they have to to keep the lights on, but they don’t have the right tools in place to make their marketing and sales effective — and they’re not doing enough follow-up. And they know it.

Infusionsoft aims to correct that, with its monster of a Web-based solution that combines CRM, e-commerce, sales force automation, e-mail marketing, automated follow-up, and more. It’s designed and priced for small businesses who want to live in the application and take a marketing and sales approach to growing the company.

Check out what PC Mag had to say, Infusionsoft Combines CRM, E-Commerce, Marketing, and More for Small Businesses.

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Infusionsoft helps me to know what’s so with company leads, customers, sales people and staff. It has facilitated communication across the company and helps me to track what needs to happen when and with whom.

–John Juarez
Go Solar Now

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Infusionsoft made life easier by automating a lot of tasks. Much less busy work for me to do – so I can focus on the important things.

–Lyndi Andres
MobiMark

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Hey Infusionsoft! I couldn’t have done it without you, with the software’s capabilities, doubling my sales is just the beginning!

–Meny Hoffman
Printex Graphics, SmartStaff

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Overall, Infusionsoft is just plain awesome!!!!

–Lindsey Smith

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This is truly an amazing product! They are always continuing to make it better and fill the needs of their customers. I have used this product for 1 year and from when I first purchased the product they have truly made it better than when I first bought it.

–Michael Johnson

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This software is incredible. I have barely scratched the surface, but have already thought of a thousand ways it can help my company grow!

–Todd Staples
Stealth Auto

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An Infusionsoft user, Matt Bredel (‘TheWebReviewer’), gave Infusionsoft a shot and shared his fair and balanced review of Infusionsoft through his purchase, setup and implementation. He details how his experience was and discussed varying points of the process that Infusionsoft users go through when migrating their business into Infusionsoft. He also recorded a video about the software and the value it provides to small business owners.

I’ve dissected and shared additional perspective into Matt’s Infusionsoft review:

In middle 2008, I found myself pulling my hair out trying to manage a handful of websites and a whole lot of email lists. I was using 1AutomationWiz (1ShoppingCart) at the time to manage NetWebVideo (which included processing credit cards, managing affiliate marketing campaigns, and email marketing).

This is a common problem that Infusionsoft intends to solve — the headaches and sleeplessness over managing multiple systems. Matt discovered value right away from this big win for choosing Infusionsoft.

Right now, 1AutomationWiz does not offer much of an API interface (something that Infusionsoft does VERY WELL!…Custom applications and reports are pretty easy…with a little bit of technical know-how).

The Infusionsoft API is a secure method of accessing the contacts, orders, reports and other valuable data to the business and developing additional add-ons, customizations and tweaks that aren’t normally thought of when using Infusionsoft. The Infusionsoft’s API is based on the common XML-RPC standard and data is secured through SSL transport. As you can tell, this is an attractive asset that satisfies nearly any customer.

I did find InfusionSoft to be counter-intuitive at first.  But after playing around with tag assignments, template creations, round-robin assignment (and so much more), I saw “the light”.

We often call this occurrence the ‘Infusionsoft moment’ for a reason. It’s when all the pieces of the puzzle snap in and one sees the real value of Infusionsoft. The crm solution is very comprehensive and is unlike nearly any marketing software out there.  As Matt points out, this could have been very intimidating, but with an open mind and willingness to see how the application works, he found his Infusionsoft moment.

The bottom line from Matt himself:

• I spend MUCH less time on simple customer/list management (over 50%!)
• My email marketing campaigns are bringing in more money then ever.
• Customer complaints (usually due to incorrect billing) are down 50%.
• Implementation of more complicated marketing funnels are now possible (and easy).
• The scalability of using InfusionSoft seems rather endless.

Thank you, Matt, for sharing your feedback about our software. We strive to make it as valuable as possible for entrepreneurs. It makes us proud every time we hear about small businesses growing sustainably, reliably and seamlessly like Matt did.

To read the full review, read TheWebReviewer’s review on Infusionsoft. and see for yourself.

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Whatever else my other software programs or employees don’t, won’t or can’t do, I can always turn to Infusionsoft and find a way to get it done. It’s my “go to” player on my team.

–Dean Bozzano
Ultra Fit Systems LLC

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